Hospitality Marketing

Opening hours
Monday – Friday 08.00 – 17.00

Strategic Branding

We go beyond logos and color schemes; we craft narratives that define your brand’s essence. Our strategic branding efforts create an emotional connection with your audience, making your hospitality brand memorable and irresistible.

Digital Concierge

Transform your online presence into a digital concierge service. From user-friendly websites to engaging social media campaigns, we ensure that your brand is not just seen but experienced, inspiring potential guests to choose your hospitality offerings.

Multi-Channel Reservations

Streamline the booking process with our multichannel reservation strategies. We integrate seamless booking experiences across various platforms, ensuring convenience for your guests and maximizing reservations and revenue opportunities.

Guest Engagement

Foster meaningful connections with your guests. Our guest engagement strategies leverage personalized content, loyalty programs, and post-stay communications to turn one-time visitors into loyal patrons.

Culinary Storytelling

For restaurants and culinary experiences, we specialize in culinary storytelling. Through visually stunning content and immersive campaigns, we showcase the heart and soul of your culinary offerings, enticing diners to savor the experience.

Event Hospitality

Elevate your event hosting capabilities with our event-focused marketing strategies. From weddings to corporate events, we position your hospitality brand as the premier choice for unforgettable occasions.

Welcome to The Birney Directive, where hospitality is not just an industry; it’s an art form. As a specialized marketing agency dedicated to the world of hospitality, we understand the nuances of creating unforgettable experiences that resonate with your guests and elevate your brand. Whether you operate a hotel, restaurant, resort, or travel service, our team of experts is here to infuse creativity, strategy, and innovation into every aspect of your marketing.

Partner with The Birney Directive, like the businesses highlighted below, to redefine hospitality marketing. Together, let’s create a narrative that turns guests into loyal advocates, making your hospitality brand a destination of choice

"Amazing staff. They are all very quick to respond with any concerns at all. And very informative and helpful with regards to new campaigns and initiatives."

Mike Martin, Kerner's Auto Service

"Amazing people, talent, professional and timely. Changed our business profile and exposure beyond our expectations."

Todd Garris, Motor City Granite & Countertops

"We've been working with The Birney Directive (Brian and his team) for about a year, and are thrilled with the service and professionalism provided. They are our "Marketing Department!"

Jason Milen, Jax Kar Wash

Awards & Testimonials

Constant Contact Email Marketing Certified Partner.

Top Logo Designer in Metro Detroit from

Best Social Media Marketing Agency from

Certified Partner of Birdeye Online Listings and Digital Performance.

All Star Award from Constant Contact Email Marketing.


PO Box 590
Lake Orion, MI 48361